TikTok Advertising

Not Just Trends — TikTok Means Business

TikTok isn’t just for dances and memes anymore. With over 1 billion active users and some of the most advanced content delivery algorithms in social media, TikTok offers massive reach, hyper-engaged audiences, and serious ad performance — especially for mobile-first brands.



At Y Associates, we craft TikTok ad campaigns that blend creativity, speed, and strategy — turning short-form video into long-term growth.

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Engage The Next Generation of Consumers on TikTok

Why Advertise on TikTok?

  • ✔️ Users spend 95+ minutes/day on the app
    ✔️ Sky-high engagement and watch-through rates
    ✔️ Ideal for brand awareness, product launches, and lead gen
    ✔️ Lower CPMs than Meta — but with a fast-growing ad ecosystem
    ✔️ Full integration with conversion tracking, lead forms, and Shopify

A person is holding a cell phone in their hands.
A woman is sitting in a chair on a cell phone.

What We Deliver

📱 TikTok Campaign Strategy & Planning
We build native-style campaigns that blend with the feed and are engineered to engage. Every ad is tied to your business goals.


🎬 Custom Video Creative
From UGC-style content to scripted storytelling, we design and edit video ads specifically for TikTok’s format and algorithm. Vertical. Fast. Scroll-stopping.


🎯 Smart Targeting
We leverage TikTok’s interest, behavioral, lookalike, and hashtag-based targeting to connect with the right audience — fast.


🛒 Lead Gen & Ecommerce Funnels
We build TikTok-native lead generation forms and Shopify-integrated product campaigns that make conversion seamless.


🔁 Retargeting & Funnel Integration
We re-engage viewers who watched your video, visited your site, or engaged with prior content — building momentum with every touch.


📈 Pixel Tracking & Analytics
We install the TikTok Pixel and connect event tracking so you can clearly see the ROI (cost per lead, add-to-cart, purchase, etc.)


🧪 Testing & Optimization
We test hooks, CTAs, creative variations, music, and captions to increase watch-through and conversion rates.

TikTok Ad Types We Use

  • In-Feed Ads – Appear natively between videos on the For You page
  • Spark Ads – Boost your best-performing organic posts
  • Top View & Brand Takeovers – Reserved, high-visibility placements (for larger campaigns)
  • Lead Gen Ads – Native, frictionless forms for quotes, bookings, and downloads
  • Product Ads – Integrate with your ecommerce catalog (Shopify, WooCommerce, etc.)


Who TikTok Ads Work Best For

  • Consumer Brands (CPG, apparel, fitness, beauty, etc.)
  • Gen Z and Millennial-focused businesses
  • Lifestyle & experience-driven services
  • Product launches, sales events, and lead magnets
  • Local brands looking to create buzz
A cell phone is recording a video of two women dancing.

Why Y Associates?

We know TikTok’s culture — and how to connect it with your business goals. From strategy to storytelling, we help you get noticed, stay relevant, and drive results on the fastest-growing platform in the world.

Let’s Launch Your TikTok Ad Campaign

Ready to tap into TikTok’s massive audience?

Contact us today to discuss your TikTok advertising goals and create a campaign that resonates with the right audience.

Book an appointment